Retail Marketing Specialist KL

Retail Marketing Consultancy specialising in branding, marketing and digitalisation for all retailing industry. We focus on hands-on approach, advisory, workshop & training to add-value for new start-ups, new launches and wholistic go-to-market strategy.

Retail Marketing Specialist KL

March 15, 2020 Uncategorized 0
Retail Marketing Specialist KL

Retail Marketing Specialist KL

Why choose us as your Retail Marketing Specialist in KL

We provide the best Retail & Digital Marketing consultancy for individuals, start-ups and corporate companies. We offer customised & robust solutions to suit your every need. We specialised in concept or designing of your retail store and online store, redefining layout, customer journey and mapping as well as helping companies in planning the execution strategy to meet the bottom line and growth as per your desired results.  We provide insights of how successful companies achieved their desired results in the competitive brick and mortar environment.  We can help in providing your niche and use unique and effective go-to-market strategy for both offline and online strategy which is practical and functional.  We are a responsible and reliable Retail Marketing & Digital Marketing Specialist in KL.  This can be seen in our various projects namely the Arrow Project, SME Project and a successful Tech Start-up Project.

What expertise do we bring to you as your Retail Marketing Specialist in KL

Retailers should know that there are five main things to look at when setting up a brick and mortar or retail store; they “Why” .  Firstly, we look at why do they want to visit your store as this is where the traffic count and the latest release are to be featured.  Secondly, we are to look at the “How”; how do we excite the store for you.  In this case, the customer journey from the time the walk into the store till the customers check-out.  With that in place, the various concept and design touch points in the store must be relevant and contemporary to take into account of what’s required based on what you are selling.

What Interactive or Experiential discovery we can bring to your customers

The touch points relevant to the customers must have the elements of building the why, the needs, the wants and the various complementary items to complement a customer’s lifestyle which in turn relevant to the customer’s day to day life.  The touch points should also include experiential learning of what they can experience should they imagine to have the selected item.  For example, the incorporation of Augmented Reality or Virtual Reality.  This is then an element of surprise when they visit the store.

The analysis to understand your Customers

The next thing a retailer should do is to analyse the take-up rate, the sell through and what works.  This will then be a continuous data and information gathering to know customers’ spending pattern and behavioural pattern.  This will enable the retailer to understand merchandise or items suitable for the customers.  With the deeper understanding of what they need, this will ensure stickiness of their visits to the retail store.

Value added events or roadshows to build customers loyalty

A successful retailer should also be looking at organising various events or marketing roadshows to bring different thematic event relevant to the local community to strike and generate interests.  A consistent approach to bring awareness and build visibility to the variety of crowd and enthusiasts to the retail store is a strong way to build customers loyalty.  This in turn can be constant pull with members day for the suitable thematic event or roadshow to suit the different needs of the customers.  Customers’ interests can in turn help the retailer to turn interests into the action of buying or purchase.

Be a local community

Be a community which is socially responsible.  This is to showcase the care and share your values with the local community by bringing what matters to the community.  Showcase the local community’s efforts for example, local produce such as organically farmed fruits or vegetables, artwork or art pieces, handicraft etc.  This is to ensure the retail store showcase the local relevance to the community.  This can be showcased with many different workshops, mini classes or socially responsible causes which matters to the community and the society.  And this in turn, benefits the community via multiple proceeds to go to the cause which matters to the local community.

‘Phygital’ aka Online and Offline presence

The online and offline presence of the retail store is critical.  Hence both presence is to ensure staying relevance for today’s context.  This ensures information are easily and widely available on the fingertips.  Digital tools is also important to cater to those who prefers to find out more salient information prior to walking into a retail store.

Our Services

We cater to all scale of businesses be it small or medium to big retail stores, start-ups or specialised stores with offline to online presence.  We offer customised & robust solutions to suit your every need. We specialised in concept or designing of your retail store and online store, redefining layout, customer journey and mapping as well as helping companies in planning the execution strategy to meet the bottom line and growth as per your desired results.   We help you in your go to market strategy and help you to sell to the community or via online.

Our Success Stories

We have clocked in 5 mega to small scaled projects, with 10 companies in Malaysia with a commitment of more than 500 hours.  We also have a team of outstanding professionals supporting you and your team to achieve the results and success you aimed for!

The Team who supports your success

We have a team of 4 professionals from various background in retail marketing, retail store design, business development and strategy as well as digital marketing consultancy to bring in multi-faceted expertise to support you and ensures your success.  We provide comprehensive consultancy, training and strategic go-to-market strategies tailored for your every need to build your business.  We are one touch away via social media, email or by call.  We are reliable and dependable which you can see from our customers feedback and verbatim  We are proud to be associated with you and looking forward to working with you and your esteemed organisation.  Reach out to us now or check us out now on www.the-little-luxuries.com for an appointment today.

 

 

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